Creative Solutions

        A good website is one that seamlessly combines the key elements of design and graphics, with an easy to navigate web layout, along with a well drafted content. At VSG Softwares design and creativity has been our bench mark since inception. Our expertise in design and development solutions, coupled with our innate understanding of the common website visitor psyche, will ensure that your website has all the right elements to attract potential customers and retain their interest.

        Our experienced team of visualisers, graphic designers and programmers will ensure that all projects are delivered to the client's satisfaction, from the very simple to the highly complex. Whether it is creating a simple website or fashioning an online Brand Image, at VSG Softwares we work on a concept based approach towards creating your online entity.Maintaining a constant flow of communication with our client's, at every step we make sure that the project is on track and in-line with the vision of our client.

        A good website is one that has the right mix of graphics, typography, navigation, sound, colour combination and content. We are universally adept in each of these categories and know the best formulas to transfer these into the most attractive and distinctive sites online.

Internet Marketing

        Online marketing is the new age business and advertising mantra. Internet Marketing is an economic, effective and measurable alternative to expensive broadcast marketing and cumbersome and inefficient print marketing. What makes Internet Marketing seem attractive is that - it has a wider reach than traditional advertising mediums and it enables a direct connect with potential customers. Recent research indicates that 90% of internet users use Search Engines to find products, services and information. Social Media is the next popular platform for online advertising after Search Engines, data from Facebook shows that every 24 hours 175 million active users share about 500 million pieces of web content.

        With every other company/institution/organization getting its own website, it has become imperative for companies to show case their products/vision/ideas/services in a unique manner to capture the attention of the desired target audience. VSG Softwares is ever aware of the new developments taking place in the online world - From the changing dynamics of Search Engines, to visitor/viewer algorithms; to emerging market trends and shift in customer preferences we take stock of everything and convert that learning into powerful Internet Marketing strategies that guarantee results.

        VSG Softwares's internet marketing strategies are comprehensive and robust - not only will it increase your visibility, but will also transform visitors to customers through appropriate brand promotion techniques.

Social Media Marketing

        The past decade has witnessed a sociological revolution of sorts with social media websites rising in popularity and usage globally. Social media is today the most preferred platform to connect with friends, build new relationships, to share information/pictures/videos/experiences and as companies are now realizing, it is also an effective advertising and marketing platform. Social media users have a divergent demo graphical profile from teenagers to elders, they come from all walks of like from students to politicians and from businessmen to celebrities..., social media users go beyond geographical and time barriers. The popularity of social media has risen globally, it is said that if Facebook were a country, it would be the world's 3rd largest.

        There's no denying that social media marketing strategy is top-of-mind with digital marketers today. Finding a workable social marketing solution has become the Holy Grail for today's chief marketers and VSG Softwares is here to help. Social media is a wonderful medium to drive sales for your company. Using social media as part of your sales process is similar to using any other method. VSG Softwares can help you to use social media to generate prospects, and then capture prospects as leads. Eventually, once you have captured your lead list, you can put those leads into your current sales process.

        1.        Social Media helps you to share promotional offers and virally spread those in the social network.

        2.        Provides reduced click-through for a sales or a service engagement.

        3.        Allows buyers to share and influence their friends..

        4.        Provides effective post Sales Engagement for retention.

        VSG Softwares uses Online Social Media to your advantage through a multi-pronged strategy:

        1.        Link Building - Create in-bound links through directory submission, article/press release submission.

        2.        Social Book Marking - enabling easy and instant access to your website.

        3.        Blog's/online forums - connect with your intended audience through periodical submissions to Blog's and online forums.

        4.        Online marketing campaigns - contest, promotional activities, product launches through social media websites such as Facebook, Twitter and LinkedIn.


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